Email and the web are regarded as the most effective method of gaining qualified leads. It plays an essential role in allowing companies to maintain open communications with existing and potential customers.
But be aware, as prospects email boxes are plagued with ever increasing amounts of spam, click through rates are falling dramatically. New legislations will make it illegal to send unsolicited emails to anyone who has not given permission.
If managed well email marketing delivers real value, return on investment and positive relationships with customers. Our approach is designed to help you get the most out of email marketing and to use it to build profitable relationships.
We can help you by:
Building a campaign structure and messaging
Providing email opt in points within your website(s)
Advise on frequency and timing of email publishing
Adapting content for different recipients
Designing and developing the email
Managing the ongoing service
Providing the list and segmentation
Publishing emails on your behalf
Providing tracking and reporting including opens, clicks, forwarding, unsubscribe etc.
Visual Dialogue can put your sales and marketing teams in control or manage the whole process on your behalf.
DELIVERABLES:
WEB AND INTERACTIVE
Website branding Website consultancy
Website design Website development
Website optimisation Graphical front ends
Website development Content managed
solutions
Online purchasing
Online
payment
Live interactive databases Involvement mechanisms
Response mechanisms Web banners
Webmail Blasts Online advertising
Email Newsletters Animated invites
Software Icon creation Software Interfaces
CDs
Multimedia